Certification: Digital Media Sales Certification
116 East 27th Street New York, NY 10016
The IAB Digital Media Sales Certification (DMSC) is the highest industry credential for digital media sales professionals. Individuals who earn the certification have demonstrated their knowledge and competency in the content areas outlined in the DMSC Exam Blueprint, and are dedicated to upholding high standards of ethical and professional practice in the industry. Individuals meeting eligibility requirements must pass a multiple-choice exam in order to qualify for certification and earn the DMSC designation.
Digital media salespeople are consultative, critical thinking, marketing professionals tasked with driving revenue by selling digital advertising. They accomplish this by understanding the digital ecosystem, recognizing clients' marketing objectives, and providing impactful solutions.
Digital media salespeople are consultative, critical thinking, marketing professionals tasked with driving revenue by selling digital advertising. They accomplish this by understanding the digital ecosystem, recognizing clients' marketing objectives, and providing impactful solutions.
- More than two years of education or training after high school required?
- Yes
- More than two years of work experience required?
- Yes
- Oral or Written Exam Required?
- Yes
- Renewal Required?
- Every 2 Year(s)
- Renew through Continuing Educational Units(CEU)?
- Yes
- Renew through Re-Examination?
- Yes
- Renew through Continuing Professional Development(CPD)?
- No
- Does applicant have choice of at least two options from above for renewal (CEU, CPD, or exam)?
- Yes
Online Exam; Third Party Exam Center
Advanced
The certification has an education level of an Associates of Arts or Associates of Sciences degree or higher and has a work experience requirement of more than 2 years, or requires obtaining a ‘core’ level certification from the same organization.
- This certification is related to military occupational specialties.